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Scan-ability: Difference between revisions
→What is Scan-ability?
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===Three-second rule=== | ===Three-second rule=== | ||
In Writing for Digital Media, Brian Carroll explains Dale Dougherty's Three-second Rule. The Three-second Rule "holds that a site has approimately three seconds to download properly, present itself and engage the viewer . . . or else." This rule exists because of the tendency online readers have to scan digital text. | In Writing for Digital Media, Brian Carroll explains Dale Dougherty's Three-second Rule. The Three-second Rule "holds that a site has approimately three seconds to download properly, present itself and engage the viewer . . . or else." This rule exists because of the tendency online readers have to scan digital text. | ||
===Layering content=== | |||
To make your blog scannable, layering content is a necessity. Brian Carroll says "layering is a response to the reality, the documented fact that Web users do not read." Layering content involves working with text, the visual qualities of text, multimedia, and linking. | |||
==How to layer the elements of your blog== | ==How to layer the elements of your blog== | ||