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Expertise: Difference between revisions
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There are a couple considerations when constructing a site or article for the web: consistent [[Navigation_and_Usability|navigation]] and attractive [[Design|design]]. | There are a couple considerations when constructing a site or article for the web: consistent [[Navigation_and_Usability|navigation]] and attractive [[Design|design]]. | ||
Navigation consists of internal links. Some appear as a group of choices at the top of the page, navigation bars, while others are presented as menus on the left or right. [http://www.webstyleguide.com/wsg3/4-interface-design/3-interface-design.html Web Style Guide] recommends consistent navigation because a user could click a link and access a page other than the main or index page for a site. Without clear navigation | Navigation consists of internal links. Some appear as a group of choices at the top of the page, navigation bars, while others are presented as menus on the left or right. [http://www.webstyleguide.com/wsg3/4-interface-design/3-interface-design.html Web Style Guide] recommends consistent navigation because a user could click a link and access a page other than the main or index page for a site. Without clear, consistent navigation users may be confused and leave; never to return. | ||
'''No Clown Pants''' - Carroll.<ref>Carroll, p. 61</ref> | '''No Clown Pants''' - Carroll.<ref>Carroll, p. 61</ref> | ||
Clowns can almost always be found at the circus. Their boisterous outfits are perfect there, but would be appalling for anyone to wear to a business meeting or work function. Endless pok-a-dots and clearly mismatched, supremely bright colors are not acceptable attire in most situations; think | Clowns can almost always be found at the circus. Their boisterous outfits are perfect there, but would be appalling for anyone to wear to a business meeting or work function. Endless pok-a-dots and clearly mismatched, supremely bright colors are not acceptable attire in most situations; think ''Dumb and Dumber'' tuxedos. The same is true for web content. If a site is overloaded with unmatched or overly aggressive coloration or design, there is a high possibility users will only glance and move on. The goal is making content not only relevant but also creating a page that is inviting. | ||
==Professionalism is the main source of credibility.== | ==Professionalism is the main source of credibility.== | ||
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'''Subheadings: to read or not to read''' | '''Subheadings: to read or not to read''' | ||
Subheadings serve as | Subheadings serve as previews for content and help create a scanable page. Users are looking for something specific when browsing a site like a wiki and subheadings provide an opportunity to quickly [[Scanability|scan]] for the information. This helps solidify a positive user experience and continued use of the site. | ||
[http://www.businesswordsmiths.com/formatting-your-web-copy-for-todays-short-attention-span/ Business Wordsmith] explains there are three ways to use subheadings effectively: tell a story, build excitement, or use as pointers to useful information. In the same article "Formatting Your Web Copy For Today's Short Attention Span," Sid Smith shows that many users may only read the subheadings. He formulates the idea that perhaps subheadings are the best way to make a point. Subheadings are the page piece that will get the idea out there and be given the most attention. | [http://www.businesswordsmiths.com/formatting-your-web-copy-for-todays-short-attention-span/ Business Wordsmith] explains there are three ways to use subheadings effectively: tell a story, build excitement, or use as pointers to useful information. In the same article "Formatting Your Web Copy For Today's Short Attention Span," Sid Smith shows that many users may only read the subheadings. He formulates the idea that perhaps subheadings are the best way to make a point. Subheadings are the page piece that will get the idea out there and be given the most attention. | ||