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==Consider the following ideas== | ==Consider the following ideas== | ||
'''Get Spunky''' | '''Get Spunky:''' | ||
If your title has a fun ring to it, chances are your audience will be captured by it. | If your title has a fun ring to it, chances are your audience will be captured by it. | ||
'''Be Intriguing''' | '''Be Intriguing:''' | ||
Titles out of the ordinary that have a certain ring to them will capture the audiences attention. This will usually make the reader want to know more about the topic. | Titles out of the ordinary that have a certain ring to them will capture the audiences attention. This will usually make the reader want to know more about the topic. | ||
'''Be Authoritative''' | '''Be Authoritative:''' | ||
Authors who are experts in the field they are writing about should pay close attention to this. Use strong words that show you are the boss. | Authors who are experts in the field they are writing about should pay close attention to this. Use strong words that show you are the boss. | ||
'''Offer a Benefit''' | '''Offer a Benefit:''' | ||
Make the audience believe they will walk away gaining knowledge and able to use that knowledge. | Make the audience believe they will walk away gaining knowledge and able to use that knowledge. | ||
'''Take the Right Approach''' | '''Take the Right Approach:''' | ||
Know your audience. Use your title that will capture that certain age, culture, social or economical class's eye. | Know your audience. Use your title that will capture that certain age, culture, social or economical class's eye. | ||
'''Use Subtitles''' | '''Use Subtitles:''' | ||
This works great when you do not have enough room to say in the main title. | This works great when you do not have enough room to say in the main title. | ||
'''Lastly, Be Patient''' | '''Lastly, Be Patient:''' | ||
Brainstorm, ask for help and test your title with the public. It may sound like a good title to you, but may not be selling to others. | Brainstorm, ask for help and test your title with the public. It may sound like a good title to you, but may not be selling to others. | ||