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How and when do I use images?: Difference between revisions
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"The drawing shows me at one glance what might be spread over ten pages in a book." - Ivan S. Turgenev, ''Fathers and Sons'', 1862<ref>http://www.phrases.org.uk/meanings/a-picture-is-worth-a-thousand-words.html</ref> | [[File:future-hand-book-scaled500.jpg|left|thumb]]"The drawing shows me at one glance what might be spread over ten pages in a book." - Ivan S. Turgenev, ''Fathers and Sons'', 1862<ref>http://www.phrases.org.uk/meanings/a-picture-is-worth-a-thousand-words.html</ref> | ||
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Of the [http://www.scientificamerican.com/article.cfm?id=making-sense-world-sveral-senses-at-time five senses], sight is perhaps the most important. Images impart vast amounts of information at a mere glance, hence the adage, "A picture is worth a thousand words".<ref>http://www.brainfacts.org/sensing-thinking-behaving/senses-and-perception/articles/2013/the-senses-a-primer-part-ii/</ref> | Of the [http://www.scientificamerican.com/article.cfm?id=making-sense-world-sveral-senses-at-time five senses], sight is perhaps the most important. Images impart vast amounts of information at a mere glance, hence the adage, "A picture is worth a thousand words".<ref>http://www.brainfacts.org/sensing-thinking-behaving/senses-and-perception/articles/2013/the-senses-a-primer-part-ii/</ref> | ||
Images can demonstrate an idea, concept, or procedure much more efficiently than text alone. As an example, see below for images used in this manner. Images may convey or invoke emotions more effectively than text. Marketers prefer images to provoke action and desire for products; this is the primary reason commercial business prefers to send HTML emails to customers.<ref>http://blogs.constantcontact.com/product-blogs/email-marketing/email-marketing-images/</ref> | Images can demonstrate an idea, concept, or procedure much more efficiently than text alone. As an example, see below for images used in this manner. Images may convey or invoke emotions more effectively than text. Marketers prefer images to provoke action and desire for products; this is the primary reason commercial business prefers to send HTML emails to customers.<ref>http://blogs.constantcontact.com/product-blogs/email-marketing/email-marketing-images/</ref> | ||
This also means they also can distract or send the wrong message when used carelessly or incorrectly. | This also means they also can distract or send the wrong message when used carelessly or incorrectly. For instance, in 2013, food celebrity Martha Stewart found controversy by posting unsavory photos of food via Twitter.<ref>http://www.dailymail.co.uk/femail/article-2513853/Martha-Stewart-remains-unapologetic-gross-food-photos--promises-MORE-Thursday.html</ref> | ||
The important concept is that images, when used properly, greatly enhance digital writing and other text-centric media. A critical technical skill for New Media and Communications majors is how to use images in popular media. The critical artistic skill is when, or why, to use images. | The important concept is that images, when used properly, greatly enhance digital writing and other text-centric media. A critical technical skill for New Media and Communications majors is how to use images in popular media. The critical artistic skill is when, or why, to use images. | ||