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==How to Narrowcast==
==How to Narrowcast==


#Create a defining characteristic that is uniquely you.
** Imagine you were a company, what would be your brand?
**What are your interests?
**What are your strengths?
**What are your likes or dislikes?
[[File:narrow-casting.gif|thumb|upright=1|[http://www.observatory.com/narrowcast.html  Narrowcasting]]]
[[File:narrow-casting.gif|thumb|upright=1|[http://www.observatory.com/narrowcast.html  Narrowcasting]]]




#Create a defining characteristic that is uniquely you.
#Identify a gap in information and fill it.  
#Identify a gap in information and fill it.  
**What is your competition?
**Is there anything your competition is lacking?
**Is there a virginal area that you could fill?
#Establish a new perspective such as journalistic or geographical references.
#Establish a new perspective such as journalistic or geographical references.
Select your niche blog topic by narrowing your audience.
**Who is interested?
**What aspect could you focus on?
**When will this blog occur?
**Where will the major audience reside?
**Why will someone read your blog?


==When to Narrowcast==
==When to Narrowcast==
twitter
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