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==Focus== | ==Focus== | ||
The planning stage of creating a blog begins by developing a focus. Developing a focus involves [[narrowcasting]]. Important aspects of narrowcasting include | The planning stage of creating a blog begins by developing a focus. Developing a focus involves [[narrowcasting]]. Important aspects of narrowcasting include choosing a topic, researching, setting [[participation]] standards, and identifying a target [[audience]]. By choosing a focused topic, researching to establish authority, developing relevant means of participation for the interactive needs of the audience, and knowing the targeted audience the college student will be prepared to create blog content within a platform that will be most engaging. The best blogs are highly specific.<ref>Carrol, 163</ref> Devoting time to developing focus strengthens a blog's chance at thriving in the digital world. | ||
===[[Narrowcasting|Narrowcasting]]=== | ===[[Narrowcasting|Narrowcasting]]=== |