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Design: Difference between revisions
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Design is an important aspect to remember when writing for the screen. In digital writing, design pertains to the | Design is an important aspect to remember when writing for the screen. In digital writing, design pertains to the look of the website and arrangement of the text, graphics, and other objects that make up the site. The design of a site or webpage is what will likely cause viewers to return to the site and continue reading it, so the overall appearance must be appealing and entertaining. | ||
There are three main components to understanding and implementing design: consistency, usability, and navigability. | |||
==Consistency== | ==Consistency== | ||
Web content must be consistent in both content and appearance. For example, if the website has a logo, make sure that it appears on all pages. The text on each page must also be consistent. This is best achieved through the use of a web style guide<ref name= "Style Guide">Lynch, Patrick and Horton, Sarah. (2009) [http://webstyleguide.com/wsg3/index.html Web Style Guide 3rd Ed]. Webstyleguide.com.</ref>. | |||
*The repetition of elements gives a site a consistent identity<ref name= "Carroll">Carroll, Brian. (2010). ''[http://www.scribd.com/doc/64429015/Writing-for-Digital-Media Writing for Digital Media]''. New York: Routledge.</ref>. | *The repetition of elements gives a site a consistent identity<ref name= "Carroll">Carroll, Brian. (2010). ''[http://www.scribd.com/doc/64429015/Writing-for-Digital-Media Writing for Digital Media]''. New York: Routledge.</ref>. | ||
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==Navigability== | ==Navigability== | ||
* | Navigability is provided by tool bars, blog rolls, links, and navigation bars on the web site. Navigation is important so that users will not be lost on the web page, figuratively and literally. | ||
*Include easy-to-use navigation tools. A navigation bar is best utilized on the top of the website<ref name= "Horton"></ref>. | |||
*Each web page must be able to stand alone<ref name= "Carroll"></ref>. Make sure that users know where they are in the site. | *Each web page must be able to stand alone<ref name= "Carroll"></ref>. Make sure that users know where they are in the site. | ||