Technical Writing in the Digital Age: Difference between revisions

(→‎Resumes: Added definition and citation)
Line 135: Line 135:
=== Social Media Presence ===
=== Social Media Presence ===
Sharing content from a website across different social media platforms is another way to create SEO optimization. This technique can help with being seen as legitimate and improves visibility of the website overall. Additionally it can drive traffic and enables back-linking to occur when other websites have the ability to also link to the website.{{sfn|Lucas|2023b}}
Sharing content from a website across different social media platforms is another way to create SEO optimization. This technique can help with being seen as legitimate and improves visibility of the website overall. Additionally it can drive traffic and enables back-linking to occur when other websites have the ability to also link to the website.{{sfn|Lucas|2023b}}
=== Goals of Searching: The User's Perspective ===
A user of search engines formulates queries by using keywords or posing questions. One of the most important elements of building an SEO strategy for a website is developing a thorough understanding of the psychology of your target audience, and how they use words and concepts to obtain information about the services and/or products you provide. Once you understand how the average search engine user—and, more specifically, your target audience—utilizes query-based search engines, you can more effectively reach and keep those users.


==Digital Documentation ==
==Digital Documentation ==
10

edits