Narrowcasting: Difference between revisions

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[[File:narrow-casting.gif|thumb|upright=1|[http://www.observatory.com/narrowcast.html  Narrowcasting]]]
[[File:narrow-casting.gif|thumb|upright=1|[http://www.observatory.com/narrowcast.html  Narrowcasting]]]


*'''Create a defining characteristic that is uniquely you.'''  
#'''Create a defining characteristic that is uniquely you.'''  
Imagine you were a company, what would be your brand?<ref>http://geeksgrave.blogspot.com/2013/04/make-your-blog-unique.html</ref> What are your interests? What are your strengths? What are your likes or dislikes?<ref>http://www.personalitytest.net/cgi-bin/q.pl</ref>
Imagine you were a company, what would be your brand?<ref>http://geeksgrave.blogspot.com/2013/04/make-your-blog-unique.html</ref> What are your interests? What are your strengths? What are your likes or dislikes?<ref>http://www.personalitytest.net/cgi-bin/q.pl</ref>
*'''Identify a gap in information and fill it.'''  
#'''Identify a gap in information and fill it.'''  
What is your competition?<ref>http://blog.hubspot.com/how-to-use-keyword-tool-brainstorm-blog-topics</ref> Is there anything your competition is lacking? Is there a virginal area that you could fill?
What is your competition?<ref>http://blog.hubspot.com/how-to-use-keyword-tool-brainstorm-blog-topics</ref> Is there anything your competition is lacking? Is there a virginal area that you could fill?
*'''Establish a new perspective such as journalistic or geographical references.'''  
#'''Establish a new perspective such as journalistic or geographical references.'''  
Select your niche blog topic by narrowing your [[audience]].<ref>http://litmuse.net/resources/digital-media/choosing-a-blog-topic</ref> Who is interested? What aspect could you focus on? When will this blog occur? Where will the major audience reside? Why will someone read your blog?
Select your niche blog topic by narrowing your [[audience]].<ref>http://litmuse.net/resources/digital-media/choosing-a-blog-topic</ref> Who is interested? What aspect could you focus on? When will this blog occur? Where will the major audience reside? Why will someone read your blog?


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