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*'''Create a defining characteristic that is uniquely you.''' | *'''Create a defining characteristic that is uniquely you.''' | ||
**Imagine you were a company | **Imagine you were a company: ***what would be your brand?<ref>http://geeksgrave.blogspot.com/2013/04/make-your-blog-unique.html</ref> What are your interests? What are your strengths? What are your likes or dislikes?<ref>http://www.personalitytest.net/cgi-bin/q.pl</ref> | ||
*'''Identify a gap in information and fill it.''' | *'''Identify a gap in information and fill it.''' | ||
What is your competition?<ref>http://blog.hubspot.com/how-to-use-keyword-tool-brainstorm-blog-topics</ref> Is there anything your competition is lacking? Is there a virginal area that you could fill? | What is your competition?<ref>http://blog.hubspot.com/how-to-use-keyword-tool-brainstorm-blog-topics</ref> Is there anything your competition is lacking? Is there a virginal area that you could fill? |