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Scan-ability: Difference between revisions
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[[Blog_Writing_for_College_Students|Home]] | [[Blog_Writing_for_College_Students|Home]] | ||
[[File:Banner-blindness-examples.jpg|thumb|upright=1.35|Scan-ability demonstrated in an eyetrack study, found in Jakob Nielsen's article about Banner Blindness]] | [[File:Banner-blindness-examples.jpg|thumb|upright=1.35|Scan-ability demonstrated in an eyetrack study, found in Jakob Nielsen's article about Banner Blindness]] | ||
Scan-ability refers to the ability of readers to scan a text. Scan-ability and | Scan-ability refers to the ability of readers to scan a text. Scan-ability and readability are concepts that work together to encourage users to read your blog. | ||
There are a number of different reasons why online readers scan first instead of read.<ref>Nielsen, "Why Web Users Scan Instead of Reading"</ref> Writers of digital media must pay special attention to scan-ability because readers of digital writing are known to be easily distracted, impatient, and unwilling to read huge blocks of text. | There are a number of different reasons why online readers scan first instead of read.<ref>Nielsen, "Why Web Users Scan Instead of Reading"</ref> Writers of digital media must pay special attention to scan-ability because readers of digital writing are known to be easily distracted, impatient, and unwilling to read huge blocks of text. | ||