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Scan-ability: Difference between revisions
→One-sentence teasers and lead-ins
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====Headlines, subheads, and sub-subheads==== | ====Headlines, subheads, and sub-subheads==== | ||
====One-sentence teasers and lead-ins==== | ====One-sentence teasers and lead-ins==== | ||
====Brief summary paragraphs==== | ====Brief summary paragraphs==== | ||
Digital writing needs to be concise to ensure that readers will read the entirety of the text. In addition to making sure you write with the inverted pyramid in mind, you should also stick to one idea per paragraph. Typically, users will move on from a paragraph if they are not impressed by the first few words. Using one idea per paragraph keeps your writing focused and maintains brevity. | Digital writing needs to be concise to ensure that readers will read the entirety of the text. In addition to making sure you write with the inverted pyramid in mind, you should also stick to one idea per paragraph. Typically, users will move on from a paragraph if they are not impressed by the first few words. Using one idea per paragraph keeps your writing focused and maintains brevity. | ||