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Support for an argument is the most important element when establishing credibility. Support is created within a site with internal links to other pages. Credibility and external support are found by linking to information on external sites. One must be careful to make sure external and internal links are working. Otherwise, credibility is dealt a major blow. | Support for an argument is the most important element when establishing credibility. Support is created within a site with internal links to other pages. Credibility and external support are found by linking to information on external sites. One must be careful to make sure external and internal links are working. Otherwise, credibility is dealt a major blow. | ||
Jason Fry's article, [http://www.niemanlab.org/2010/06/maximizing-the-values-of-the-link-credibility-readability-connectivity/ "Maximizing the values of the link: Credibility, readability, connectivity"] has a quote from Matthew Ingram: "I think not including links (which a surprising number of web writers still don't) is in many cases a sign of intellectual cowardice. What it says is the writer is unprepared to have his or her ideas tested..." He was responding to another contemporary's article that suggested too much linking within the body of a text is taking place online and contributing to online ADD. Ingram's argument suggests that by linking to other sites, credibility is assured through intellectual comparison and conversation. | |||
[[Web_Based_Digital_Media_for_College_Writing_Students|Home Page]] | [[Web_Based_Digital_Media_for_College_Writing_Students|Home Page]] | ||
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*[http://www.webstyleguide.com/wsg3/4-interface-design/3-interface-design.html "Interface Design"] | *[http://www.webstyleguide.com/wsg3/4-interface-design/3-interface-design.html "Interface Design"] | ||
*[http://www.businesswordsmiths.com/formatting-your-web-copy-for-todays-short-attention-span/ "Formatting Your Web Copy For Today's Short Attention Span"] | *[http://www.businesswordsmiths.com/formatting-your-web-copy-for-todays-short-attention-span/ "Formatting Your Web Copy For Today's Short Attention Span"] | ||
*[http://www.niemanlab.org/2010/06/maximizing-the-values-of-the-link-credibility-readability-connectivity/ "Maximizing the values of the link: Credibility, readability, connectivity" ] | |||
==Notes== | ==Notes== | ||
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*Carroll, Brian. Writing for Digital Media. ''Routledge''; New York, 2010. | *Carroll, Brian. Writing for Digital Media. ''Routledge''; New York, 2010. | ||
*Lynch, Patrick, Sarah Horton. "Interface Design." ''WebStyleGuide''. | *Lynch, Patrick, Sarah Horton. "Interface Design." ''WebStyleGuide''. Web. 2011. | ||
*Smith, Sid. "Formatting Your Web Copy For Today's Short Attention Span." ''Business Wordsmith''. Web. 2012. | |||
*Fry, Jason. "Maximizing the values of the link: Credibility, readability, connectivity." Harvard University. ''Nieman Journalism Lab''. Web. 2010. |