When writing a paper authors have to think about their subject, purpose, and audience. At the beginning of the first paragraph they should try to catch the reader's attention with a short,an clear opening statement. This helps moterivate the audience to read more, and makes the over all essay more interesting.
Subject
The subject should contain a noun and assertion. The noun tells the reader what the essay is about and the assertion explains why their writing on that topic.
Purpose
Their are about four different types of reasons an author can use when writing an essay.
1. To inform readers?
2. To persuade them?
3. To entertain them?
4. To call them to action?
Audience
Once the author starts writing the body of the essay they should keep in mind their audience. They should only try to appeal to that speific group of people. "Authors should consider their relationship with the reader and how informed the reader are about the subject."