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Rhetorical Strategies in the Digital Age: Added constructs of rhetoric, examples, and citation.
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==Rhetorical Strategies in the Digital Age==
==Rhetorical Strategies in the Digital Age==
Rhetoric is a communication strategy whose primary goal is to persuade an audience. Rhetorical analysis involves analyzing the demographics and habits of an intended audience. The information gathered allows writers to craft messages that appeal to the target audience. In the digital age, websites and social media platforms convey rhetorical messages. <ref>{{cite book
Rhetoric is a communication strategy whose primary goal is to persuade an audience. It is grounded in three foundational concepts first defined by the Greek philosopher Aristotle. These concepts are ''logos'', which engages with the reader’s sense of logic or reason; ''pathos'', which appeals to the reader’s emotions; and ''ethos'', which addresses the audience’s values and the writer’s credibility. Within this framework, writers utilize specific techniques or devices to influence and engage readers. Examples include appealing to an audience’s sense of logic by using factual examples to support a point or evoking emotion through descriptive visual language. <ref>Gagich, Melanie, and  Zickel, Emelie (n.d.). "Rhetorical Appeals: Logos, Pathos, and Ethos Defined." ''Writing Arguments in Stem''. Digital Commons: 34-37.
 
https://digitalcommons.calpoly.edu/cgi/viewcontent.cgi?article=1000&context=oercoursematerials#page=44. Retrieved 10/31/2023</ref>
 
Rhetorical analysis involves analyzing the demographics and habits of an intended audience. The information gathered allows writers to craft messages that appeal to the target audience. In the digital age, websites and social media platforms convey rhetorical messages. <ref>{{cite book
| last =Lawrence  
| last =Lawrence  
| first =Dan  
| first =Dan