Expertise: Difference between revisions

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'''Expertise.'''
'''Expertise.'''


Appearance is everything.  There are a few main pieces when constructing a site or article for the web: consistent navigation, and attractive coloration.
Appearance is everything.  There are a few main pieces when constructing a site or article for the web: consistent navigation, and attractive coloration.


* Consistent navigation.
* Consistent navigation consists of internal links. Some appear as a group of choices at the top of the page.  Others are presented as navigation menus on the left or right. 


* "No Clown Pants." - Dr. Lucas
* "No Clown Pants." - Dr. Lucas
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* 3 Seconds is all one gets.
* 3 Seconds is all one gets.


* Credibility is created through external and internal links.
* Credibility is created through external links and support.

Revision as of 09:31, 7 November 2012

Expertise.

Appearance is everything. There are a few main pieces when constructing a site or article for the web: consistent navigation, and attractive coloration.

  • Consistent navigation consists of internal links. Some appear as a group of choices at the top of the page. Others are presented as navigation menus on the left or right.
  • "No Clown Pants." - Dr. Lucas

Professionalism is the main source of credibility.

  • Subheads give scanability an opportunity.
  • 3 Seconds is all one gets.
  • Credibility is created through external links and support.